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Pizza Hut® Selects InnerWorkings as Partner for Field Marketing Execution

Tuesday, May 13, 2014

Press release from the issuing company

CHICAGO - InnerWorkings, Inc., a leading global marketing supply chain company, announced that it signed a new multi-year agreement with the world's largest pizza chain, Pizza Hut, a subsidiary of Yum! Brands.

Under this exclusive agreement, InnerWorkings will power point-of-purchase and printed marketing materials for Pizza Hut, while providing visibility into its marketing operations and creating efficiencies across its many lines of business.

Through its partnership with InnerWorkings, Pizza Hut will create a centralized marketing production hub, enabling Pizza Hut to better support the needs of its franchisees while creating investment transparency and a new level of consistency across the Pizza Hut brand.

As part of this relationship, Pizza Hut will access InnerWorkings' global technology platform to streamline marketing operations and enable turnkey purchasing, production, and delivery of marketing materials across Pizza Hut's more than 6,300 locations.

 

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