Cohoes, NY – Mohawk, North America’s largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, has named Elizabeth Talerman to its Board of Directors.

Talerman is chief executive officer and managing partner of Nucleus, a New York-based brand strategy firm, and has spent more than 28 years working with leading brands in the consumer, business, and non-profit sectors building sustainable brand value and delivering profitable business results.

Before launching a brand strategy practice in 2002, Elizabeth was founder and CEO of Agile Industries, a pioneering digital marketing agency. She’s also held senior positions at Ogilvy, Ingalls Advertising, and The Harvard Business School.  Her early career includes experience in direct marketing for the financial services and telecommunications industries.

Elizabeth teaches at Columbia University’s Strategic Communications Master’s Degree Program, The School of Visual Arts Master’s in Branding Program and serves on the board of Virginia Commonwealth University Brandcenter.

Talerman is a graduate of The University of Massachusetts, Dartmouth.

“Elizabeth’s experience working with global brands will add an increased level of strategic knowledge to our team, and her perspective will be invaluable to Mohawk’s business. We look forward to Elizabeth’s contributions as we continue to innovate and grow the Mohawk brand,” said Thomas D. O’Connor, Chairman and Chief Executive Officer, Mohawk.