Show Floor Center to Offer Hands-on Learning and Free Educational Sessions

Reston, VA - The Graphic Arts Show Company (GASC), producer of the annual GRAPH EXPO and global PRINT exhibitions, has partnered with the International Sign Association to present a new INKJet Print Theater at ISA International Sign Expo 2014 coming April 24-26 to the Orange County Convention Center, South Building in Orlando, FL. This hands-on solutions center will enable attendees to see inkjet printers in action. They will also be able to attend a wide variety of free educational sessions on various inkjet-related topics. The INKJet Print Theater will also serve as a preview of the very latest equipment, applications and technologies that will be on display at GRAPH EXPO 14 and co-located CPP EXPO to be held September 28 - October 1, 2014 in Chicago's McCormick Place.

Educational sessions in the INKJet Print Theater have been customized based on a recent survey that reported what topics attendees most wanted to learn more about.  Sessions will cover such areas as: direct to garment printing; managing color; on demand personalization; UV LED printer technology; wide-format UV inkjet applications; HP latex technology, moving into textiles, and more.

Moderating the daily roundtable discussions on inkjet-related hot topics of interest to attendees will be Chris Price, Vice President of the Graphic Arts Show Company (GASC), producer of the annual GRAPH EXPO and global PRINT expositions. All of the INKJet Print Theater sessions are tailored to solve the daily issues printers face and enable them to actually see the solutions to these problems.

To learn more about ISA International Sign Expo 2014 or to register, visit www.signexpo.org.