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Trekk to Share Augmented Reality Tips at Xploration 2014

Friday, March 21, 2014

Press release from the issuing company

Sarah Mannone will present "Paper to Pixels" at the customer communications conference

Rockford, IL - Sarah Mannone, Vice President of Client Services at multi-channel marketing agency, Trekk, Inc., will share her marketing knowledge and insights at Xploration 2014, held March 25-27 at the Wyndham Orlando Resort International Drive in Florida.

On Wednesday, March 26, Mannone will present a session on Augmented Reality (AR). "Paper to Pixels" will educate attendees on how AR bridges the gap between print, digital and mobile communications by taking people from a physical environment to a virtual experience. She'll also offer some real-life examples of how companies are using AR to make marketing messages more engaging and campaigns more effective.

In addition to her AR presentation, Mannone will take part in three panel discussions where attendees can get answers to their marketing questions straight from the experts. Topics include "The Best of Multi-Channel Marketing," "Is Mobile Technology Just the New Buzzword?" and "Is Social Media Worth the Effort?"

"I'm excited to be presenting at Xploration 2014," said Mannone. "This event promises to address some of the most burning questions on the minds of print industry and marketing professionals. Technology is changing the way we engage with the world around us," she said. "This is an opportunity for marketers to learn how they can leverage it for memorable and measurable customer communications."


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