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Trekk to Speak on Augmented Reality

Monday, March 03, 2014

Press release from the issuing company

MJ Anderson will be a featured speaker at a Target Marketing webinar

Rockford, IL - MJ Anderson, CMO at multi-channel marketing agency Trekk, Inc., will share augmented reality best practices at a Target Marketing webinar on March 6, 2014 at 2pm ET.

"Augmented Reality 101: Making 1-to-1 Marketing Leap Off the Page" will educate marketers on how AR brings print marketing to life, bridging the gap between offline and mobile communications. MJ will share insights into developing and executing AR experiences and provide real-life examples how AR done right can deliver experiences that drive conversations, loyalty and boost the bottom line.

"Whether we are holding it in our hands or wearing it on our person, AR will change the way we interact with electronic devices," said Anderson. "It's not just a gimmick. Very shortly, we'll all just expect the things we come into contact with daily to have additional experiences waiting for us, embedded within their likenesses."

Register for the complimentary webinar to learn more about incorporating augmented reality into your campaigns and marketing programs.


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