WhatTheyThink’s New Production Inkjet Special Topic Area Goes Live, Sponsored by Xerox and Canon Solutions America
Monday, May 13, 2013
Featuring inkjet-related news, features, editorials and videos, plus analysis and commentary from industry experts
Lexington, Kentucky USA – WhatTheyThink today launches a new “special topic” area of its industry-leading printing industry news site. Inkjet Production focuses exclusively on production inkjet printing and the role it’s playing in commercial print facilities across all market segments. Production Inkjet features the latest news, analysis from industry thought leaders, and video interviews and comment specific to the fast-growing inkjet market. It joins WhatTheyThink’s other special topic areas devoted to Wide-Format and Labels & Packaging. Xerox and Canon Solutions America are the charter sponsors for this new Production Inkjet section, which can be accessed via the main navigation bar on WhatTheyThink’s home page or directly at www.WhatTheyThink.com/Inkjet.
“High-speed production inkjet has become the hot growth category in the printing industry,” said Randy Davidson, CEO of WhatTheyThink. “Many commercial printers across all market segments are either adding or looking to add inkjet systems to their equipment rosters. Visitors to our new site can get news and our expert commentary to help them understand the opportunities, the challenges, and the latest developments in this dynamic product category. We thank Xerox and Canon Solutions America for their generous charter sponsorship of this unique special topic section.”
The last six months have seen a tremendous and heightened amount of excitement on the part of commercial print provider as the production inkjet market has continued to evolve and develop. There are more and more equipment rollouts, with an increasing number of print providers adopting the technology—and even more wondering if they should adopt the technology—to increase throughput compared to toner-based presses, transition away from offset equipment, or to create entirely new print applications. The new WhatTheyThink Inkjet Production special topic area will help offer needed guidance on this dynamic technology.
WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Independent studies rank WhatTheyThink as the one industry website that contains the most interesting articles, according to 58.2% of senior printing executives, and the one website most frequently chosen as the “Must Visit and Read.” WhatTheyThink also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related businesses achieve business growth.