Editions   North America | Europe | Magazine

WhatTheyThink

RR Donnelley Awarded Multi-Year Multi-Million Dollar Agreement by AmeriMark

Press release from the issuing company

CHICAGO -- R. R. Donnelley & Sons Company today announced that it has been awarded a multi-year multi-million dollar agreement to provide catalog services to AmeriMark Direct and its Dr Leonard's Healthcare Corp. business. The agreement extends and significantly expands the companies' relationship.

Under the terms of the agreement, RR Donnelley will provide a comprehensive array of catalog production, co-binding, co-mailing andlogistics services. Multiple RR Donnelley facilities will coordinate to deliver gravure and offset production resources as well as complex logistics capabilities that help to minimize postage costs.

AmeriMark Direct is a leading direct marketer of women's apparel, shoes, name-brand cosmetics, fragrances, jewelry, watches, accessories, and health-related merchandise. AmeriMark sells its merchandise through eight distinctive catalogs: Anthony RichardsBeauty Boutique,Complements by Anthony RichardsEssentials by Anthony RichardsHealthy LivingTime for MeFeelGood Store, and Windsor Collection. Dr Leonard's Healthcare Corp. is a leading direct mail marketer of affordable health and personal care products to a vast customer base. It features the Dr. Leonard's Healthcare and Carol Wright catalogs.

"Dr Leonard's and AmeriMark are known for serving customers with a convenient single resource for exceptional value-oriented products," said Gary Giesler, President and CEO. "We seek to align with strategic providers that can deliver that same combination of value and single resource convenience. RR Donnelley's extensive capabilities are an ideal fit for supporting our important direct marketing requirements."

"Our dedicated sales and production teams have worked very hard to earn AmeriMark's and Dr Leonard's trust and look forward to continuing to serve their needs and help them achieve their strategy for growth," stated John Coyle, Group President, Sales at RR Donnelley. "Our broad product offering and platform provide customers with exceptional efficiencies, innovations and superior supply chain continuity."

Discussion

Join the discussion Sign In or Become a Member, doing so is simple and free

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs