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GASC Teams with Printing Impressions for Pre-Show Coverage

Tuesday, March 12, 2013

Press release from the issuing company

Reston, VA - The Graphic Arts Show Company (GASC) has teamed with Printing Impressions magazine for a series of pre-show previews as well as production and onsite distribution of the "official" show directory and new product reference guide for the PRINT 13 exhibition and conference and co-located CPP EXPO. 

Pre-show previews will consist of seven "Countdown to the Show" e-newsletters broadcast to more than 50,000 pre-registered and prospective attendees in the weeks leading up to the show. Additionally five "live" e-newsletters by Printing Impressions will cover breaking news and events onsite at the show. The agreement also provides for "official" pre-show supplements in Printing Impressions and its sister publications In-Plant Graphics and packagePrinting, along with co-distribution of the "Countdown to the Show" for subscribers to the individual magazines' own e-newsletters.

"We are pleased to be working with Printing Impressions to promote PRINT 13 and the co-located CPP EXPO," said GASC President Ralph Nappi. "The "Countdown to the Show" e-newsletters will give exhibitors the opportunity to generate leads with exposure to potential buyers prior to the event, for attendees it will preview the wide range of sessions, events and special attractions they can add to their show planner, and the show directory and new product reference guide will help steer attendees in the right direction onsite at the show."


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