Fineline Reflects on a Transformative 2012
Monday, March 04, 2013
Press release from the issuing company
INDIANAPOLIS, IN – Fineline Printing Group announces growth in 2012, largely as a result of its continued strategy and focus on its technology-supported services, including variable data, cross media marketing, print-on-demand, and online storefront business.
Todd Howard, Director of Sales and Client Services, says, "We are being more strategic with our service offerings; we go in every time and ask the question ‘how can we help this client.’ We work to improve their business rather than just hand them a finished product."
Finelink™, Fineline’s online document management and print-on-demand software solution, seamlessly integrates with individual companies’ existing systems to make the printing process easier for remote locations, multiple purchases and co-op marketing. Sustaining its focus to this continuing trend in the market has helped fuel the company’s growth.
Taking advantage of the dynamic and changing industry, Fineline also expanded its cross media and integrated marketing technology services, capturing the opportunity to integrate print and electronic communications.
To accommodate the company’s development, Fineline recently hired two new positions, industry veteran Shelly Banholzer as Client Service Representative and Justin Beltrami as Press Helper.
The success of the new internship program has also brought in young talent for the company. Brian Elskus spent five months as an intern working in print production after graduating from the Art Institute of Indianapolis. Now, with the support of a network of mentors at Fineline, Elskus is working as a full-time e-business specialist.
"I honestly learn something new every time I am in there. That is what I love about this industry. It changes every day," Elskus remarks.
Lisa Young, Vice President of Operations adds, "We want students of our trade to know that Fineline is a great place to start your career. And, that you can have a future here."
Fineline expects to continue investing in technology, related training, and personnel to sustain their growth in 2013.
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