Enhanced Digital Printing and Herrmann Printing Merge
Thursday, October 04, 2012
Press release from the issuing company
Enhanced Digital Printing and Herrmann Printing Unite, Offering Greater Print Capabilities, Expanded Mailing Resources, and Unique Mid-Run Marketing Solutions
Enhanced Digital Printing (EDP) has announced that they have completed a definitive agreement with Herrmann Printing and Litho (HPL), whereby EDP has merged into HPL. This union offers new and existing customers greatly expanded capabilities, and results in a strong new alternative in the marketing and communications marketplace.
EDP and HPL will be operated under their own brand as divisions on one level, and as part of a group on a higher level. This structure allows both companies continue to develop their expertise and deliver the individual strengths clients have come to expect. On the higher group level, expertise and technologies will be combined to leverage dynamic new cross platform products and services.
Capabilities of the group will include high-end digital printing, variable data, full mailing capabilities, wide-format printing, offset sheet-fed printing, and a multitude of other finishing, fulfillment, and distribution capabilities. New services of the group will include cross media marketing, multi-component project management and fulfillment, web-to-print solutions, mid-run hybrid-variable sheet-fed, and many other customized services.
Both EDP and HPL believe that a customer’s communication and marketing efforts can be greatly enhanced utilizing the combined printing technologies of the new group. As an outcome, customer results can then be leveraged well above what the individual print technologies could do alone. The companies believe that these changes are particularly important in an economy where every marketing or communication dollar spent must provide the best return on investment possible.
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