Press release from the issuing company
Quark Publishing Platform Automates the Creation of Rich Content for Delivery across Print and Digital Channels
Quark announced today its new enterprise publishing platform for customer communications. Quark Publishing PlatformTM is the only integrated solution that automates the creation and delivery of rich, interactive content across print, Web, and digital formats. As an open solution, Quark Publishing Platform is architected to work with existing enterprise infrastructures and business systems to optimize the publishing process.
Smart Customer Communication
Creating compelling communications that reach consumers quickly and in their preferred medium is a challenge faced by financial services organizations, manufacturers, governmental organizations, traditional media, and marketers. Quark Publishing Platform enables organizations to create smart content – structured and self-describing – that can be maintained and assembled as needed based on audience or output type. With this approach, enterprises can create and deliver communications that are:
Ray Schiavone, President and CEO of Quark, said, "It's well known that today's consumers expect rich, personalized, and timely information to reach them on the devices they prefer. What's less well known is that very few organizations have the systems in place to meet this demand efficiently. Quark Publishing Platform is the first complete solution with the potential to transform the customer communication process."
With Quark Publishing Platform enterprise content creators, IT departments, and business managers can build systems to produce, manage, and deliver content related to:
Quark Publishing Platform Highlights
Quark Publishing Platform is a broad-reaching customer communication solution that streamlines and automates the publishing process. The modules of the platform work together to enable the creation and automatic assembly of content for different audiences, publications, and media types. Whether implemented as an end-to-end publishing workflow or integrated independently with existing infrastructure, the modules of Quark Publishing Platform allow users to:
The Modules of Quark Publishing Platform
Depending on existing infrastructure and the nature of the content being created, enterprises are able to customize the publishing workflow most appropriate for their business. Quark Publishing Platform modules include:
For more information about Quark Enterprise Solutions and Quark Publishing Platform, please visit: www.quark.com/enterprise.
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