BentleyRowland an award-winning printing and packaging service provider in the mid-Atlantic region, is changing its name to Epic Litho. In response to shifting market needs, the name Epic Litho more accurately reflects the passion, innovation and focus on high-quality printing and customer service that the company has consistently provided for more than 40 years.

Founded in 1971 as Rowland Printing, the business has grown from a small shop operating out of a family member's garage to a comprehensive commercial printing, digital printing, packaging and direct mail company with offices in Phoenixville, PA, and New York City. The new Epic Litho corporate moniker signals a shift in how customers will come to know and understand the varied and numerous services offered by the company.

There will be no change in management at Epic Litho. To further enhance company operations, the business will consolidate its two Pennsylvania-based facilities to operate under one roof in Phoenixville.

"This is an exciting company milestone as we continue to evolve within the ever-changing printing industry," said Jim Rowland, president of Epic Litho. "The name BentleyRowland no longer adequately represented our business, our expertise and our unique offerings. Our vision is to be the preferred national leader in printing, packaging and marketing needs. Epic Litho more accurately speaks to that vision and embodies our strong talent, customer commitment and expertise in printing solutions, which will lead us to continued growth in company size and scope."

The name change will take effect on Sept. 17, 2012. Although rebranding as Epic Litho, the company's core focus continues to center on customer satisfaction and employee engagement. The company has realigned various services and operations accordingly. Most recently, it installed a high-speed Komori Lithrone G40 press-the first and only press of its kind in the mid-Atlantic region-to produce the highest-quality products for each client.

"We may have changed our company name, but we remain the same dedicated team centered on providing our clients with premium, personalized services," said Rowland. "At Epic Litho, we take pride in our ability to manage our customer's various needs while also, providing exceptional printing services.

"Moving forward, Epic Litho is well-positioned to play a major role in our marketplace by leveraging product and service offerings, particularly in green technology and digital printing techniques," he added.