The Advisory Board of the NYU School of Continuing and Professional Studies (NYU-SCPS) Graphic Communications Management and Technology program today named Steve Forbes, chairman and editor-in-chief of Forbes Media LLC, the winner of the 2012 Prism Award. The Prism Award is presented annually in recognition of distinguished leadership in the graphic communications media industry.

Sponsored by the Master of Arts in Graphic Communications Management and Technology program at NYU-SCPS, the 2012 Prism Award will be presented to Forbes during the 26^th Annual Prism Award Luncheon at Gotham Hall on Thursday, June 21.

Previous NYU Prism Award recipients include: Thomas J. Quinlan III, president and chief executive officer of RR Donnelley; Vyomesh (VJ) Joshi, executive vice president, HP’s Imaging and Printing Group; Cathleen Black, president of Hearst Magazines; Antonio M. Perez, president and CEO of Eastman Kodak Company; Anne M. Mulcahy, chairman of Xerox Corporation; and Janet L. Robinson, president of The New York Times.

The net proceeds of the Prism Award Luncheon help to fund student scholarships, as well as student and program support for the internationally renowned NYU-SCPS Graphic Communications Management and Technology graduate program, which prepares the next generation of industry leaders. Since its inception, the Prism Award Luncheon has raised millions of dollars for scholarships for students in the program.

“I am honored to be bestowed with this award,” said Forbes. “As a company, Forbes is proud to support tomorrow’s industry leaders with these scholarships.”

“This is much more than an industry luncheon,” said Advisory Board Co-Chairs Martin Maloney, chairman of Broadford & Maloney, Inc., and Kathy Presto, vice president, strategic sourcing, of Williams Lea North America. “Over the years, hundreds of students have been assisted with Prism scholarship funds that have totaled millions of dollars. It is very gratifying to see students obtain their master’s degrees, move into positions of growing responsibility, and become our future industry executives.”

 “We believe that print and media organizations have a responsibility in encouraging students to take print to the next level,” said Prism Committee Co-Chairs Laura C. Reid, vice president of production at Hearst Magazines, and Francis McMahon, vice president of marketing at Oce North America. “This is why our companies have sponsored the NYU-SCPS program and supported student scholarships through Prism.”

Tickets for the Prism Award Luncheon are available from $750 per person to $6,000 for a Sponsor’s Table of eight and $10,000 for a Co-Chairmanship (which includes a dais seat as well as a table of eight). Tables, tickets reservations, and additional information are available from the NYU-SCPS Office of Development. Contact Carmela Hache at 212?998?6956, by fax at 212?995?3663, or by e-mail at [email protected].  Visit www.scps.nyu.edu/prism for more information.