PRIMIR, the Print Industries Market Information and Research Organization, recently announced the lineup for its Spring Meeting, slated for March 26-27, 2012 at the Hilton Hotel & Executive Meeting Center in Rockville, Maryland. 

The program will feature several sessions related to key findings from two soon-to-be-released PRIMIR research studies"Evaluating and Understanding Non-Print Revenues of N.A. Printing Companies," and "Packaging: Evaluation of Vertical Markets & Key Applications." Following the study presentations, PRIMIR members will examine the findings of each study and discuss how they might address the changes, challenges and opportunities identified by the research.

PRIMIR members will also hear from a panel of local D.C. area printers about their execution of non-print services offered to clients to augment their print operations. To explore a local 'case study' success story, PRIMIR Spring Meeting attendees will tour nearby marketing/print service provider EU Services to learn first-hand about their implementation of non-print services.

Additionally, with the international drupa 2012 show just around the corner, PRIMIR members will provide a sneak preview of what attendees can expect to see and hear about during the global event. PRIMIR 2012 Spring Meeting attendees will also participate in various task forces focused on research to be completed in 2012 and beyond.

PRIMIR hosts three meetings each year, providing a forum for members to network among their peers while learning the results of the latest research produced for PRIMIR. PRIMIR and NPES members, as well as prospective members, are welcome to attend the 2012 Spring Meeting. Business development managers, product managers, market research analysts and others who are tasked with following and formulating data and trends about the graphic communications and packaging/converting industries will find PRIMIR meetings beneficial.

For complete information about the PRIMIR 2012 Spring Meeting, and to register, visit: www.primir.org.

For information about the benefits of PRIMIR membership, and upcoming PRIMIR research, contact Jackie Bland, PRIMIR Managing Director at e-mail: [email protected] or phone: 703/264-7200.