Join Denmaur Independent Papers’ seminar at the Publishing Expo on the 28-29th February 2012 at Earls Court 2. The Expo is the biggest event of its kind in the UK. From the traditional to the cutting edge. Be there!
As the event’s principal paper sponsor, Denmaur Independent Papers also host a seminar entitled, “Paper and magazine Publishing – the off-line storm!”
Publishers are seeking low cost digital media to improve profitability; Paper manufacturers are looking to ditch loss making excess capacity and increase pricing to improve profitability. Are we collectively heading for the perfect storm of low demand and expensive paper? Or with the global–traded commodities now starting to drop in price, including pulp, does this perhaps mean the paper whirlwind blows itself out, providing a helpful respite for publishers ?
To discuss this, we are joined by the following speakers :-
- Eric Lambert – Production Director, Reed Business Information
- Julian Townsend – Sales Director, Denmaur Independent Paper
- Peter Sommerville – Marketing Director, Denmaur Independent Paper
Peter Sommerville sets the scene of how the market has arrived at this ‘twister’ juncture. Julian Townsend, whilst not able to whisk up ideal magical answers, nevertheless comes up with radical cost effective solutions that publishers might be forced to consider in order to continue with the printed product, maintaining that essential physical presence. Also, does the environment feature or has all that Co2 ended up on the back burner??!!
Eric Lambert shares a case study of how an already stream lined business information publisher is dealing with a group corporate drive to a lower cost on line revenue model, whilst at the same time maintaining the important physical presence of some key titles. Eric offers up some helpful insight on the subject of print and paper, which will be of interest to both B2B and news stand publishers alike.
For further information regarding the Denmaur seminar @ Publishing Expo 2012, contact Peter Sommerville, Denmaur Independent Papers Limited (07770 721170) or visit www.denmaur.com/publishing-expo