Curtis Packaging Cited in Green to Gold Business Playbook
Friday, November 18, 2011
Curtis Packaging, a Connecticut based sustainable manufacturer of paperboard folding cartons, is cited in the recently released Green to Gold Business Playbook by Daniel C. Esty and P. J. Simmons. Esty and Simmons highlight Curtis as an example for companies striving to create a winning environmental strategy and attain a measurable return on investment.
Curtis’ sustainability program helps customers to attain and promote their environmental goals at competitive prices. Efficiencies gained through increased attention to resource management and LEAN manufacturing techniques allow the company to continue to push the boundaries of sustainability without imposing additional costs on customers.
The book, which aims to help companies “implement sustainability practices for bottom-line results in every business function,” lists Curtis alongside sustainability giants including General Electric, Procter & Gamble, and Coca-Cola. “We are honored to be included in such a progressive group of companies in the sequel to arguably one of the most ground breaking books on sustainability in business,” said Don Droppo, Jr. President and CEO of Curtis. “Green to Gold by Dan Esty and Andrew Winston was an inspiration for me and I am thrilled to say that our investment in a triple bottom line strategy has been a dramatic success.”