Learn how to make documents and packaging more secure during WhatTheyThink webinar sponsored by Kodak

Lexington, Kentucky USA -- WhatTheyThink today announced the opportunity for industry professionals to attend a free printing industry educational webinar. New Revenue Opportunities with Secure Printing Applications. The session will be led by WhatTheyThink Senior Editor Cary Sherburne and held Wednesday, October 12th, from 2:00 to 3:00 pm EDT (-4 GMT).

No-charge registration is available by visiting WhatTheyThink.com and selecting the Webinars tab.

"Brand owners and print service providers alike can benefit from new printing technologies to ensure protection of goods and information from counterfeiting, illegal copying or other fraudulent activity," said Sherburne. "During this session, you will hear from print service providers who have added secure printing to the mix.  They will also talk about other unique applications that have helped them keep revenue positive in difficult economic times."  

Sherburne will be joined by:

• Patrick White, CEO and Director, Document Security Systems (DSS), which he founded in 2002. He is a forward-thinking, results-driven security technology industry pioneer who brings over 25 years of private and public company operating, financial and management experience. DSS has significant expertise in security printing.  Not only is its facility ID access-controlled, but using its AuthentiGuard suite of technologies, the company is expert at adding brand protection security features to printed items such as coupons, labels, packaging, government vital records and plastic ID cards.
• Doug Yeager, Assistant Chairman & COO, Alcom, has been with Alcom since graduating from RIT with a Bachelor's degree in Printing Management. His tenure at Alcom over the past 32 years has included positions in production control, job planning, scheduling, Production Manager, General Manager, and Vice President of Manufacturing. He is also responsible for the company's Marketing initiatives.
• Ernie Chaplin is a Business Development and Marketing Executive for Clondalkin Pharma & Healthcare North America. He brings 27 years of pharmaceutical printed packaging expertise to the business. Clondalkin Pharma & Healthcare is focused on developing new applications for cartons, labels and package inserts.

"2012 is almost upon us," said Randy Davidson, President, WhatTheyThink. "This session will give printing businesses some new ideas about how unique printing technologies can be employed to differentiate their businesses and generate new revenue streams.  We are pleased that Kodak is sponsoring this event, allowing us to offer this important educational session to attendees at no cost."

Attendees will be able to participa te in a live question and answer session to get the most from the experience and will be able to view and listen to the presentation using a standard Internet browser with audio streamed via computer.

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses and creative professionals unleash the power of images, information, and printing to enrich their lives.

In the graphic communications industry, Kodak serves customers in the printing, publishing, packaging and enterprise markets with intelligent solutions for competitive advantage and greater return on investment.

Digital Print Solutions

Kodak helps customers adapt, transform and grow their businesses.  Through a comprehensive product and solutions portfolio that integrates revolutionary technologies, smart automation and specialized services, Kodak supplies customers operating in traditional, hybrid and digital graphic environments the broadest choice of software, production products and services for creating and managing high value variable output efficiently and cost effectively.

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Independent studies rank WhatTheyThink as the one industry website that contains the most interesting articles, according to 58.2% of senior printing executives, and the one website most frequently chosen as the "Must Visit and Read." WhatTheyThink also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related businesses achieve business growth.

For more information about partnering with WhatTheyThink, contact [email protected] or [email protected].