Equipment and services provider extends ongoing sponsorship of economic research and analysis

East Rutherford, N.J. - The National Association for Printing Leadership (NAPL) has announced that Heidelberg will continue its long-established participation in the NAPL Elite Supplier Partnership Program as an NAPL Platinum Level Partner. Heidelberg's sponsorship continues to focus on the NAPL Research Center's State of the Industry Series of studies, reports, and periodicals.

Heidelberg has long been associated with the products of the NAPL State of the Industry Series, comprising the annual State of the Industry Report, Strategic Perspective mid-year report, and  Printing Business Conditions newsletter, which provides periodic updates on industry business conditions.  Heidelberg's partnership also supports NAPL's annual Soderstrom Society dinner, honoring those who have made substantial contributions to the advancement of the graphic communications industry. This year's event will be on Sept. 10, 2011, at the Park Hyatt Chicago.

"We are very glad that a well-respected company such as Heidelberg has chosen to continue its partnership with NAPL, especially supporting our economic and trends research and analysis," said NAPL President and Chief Executive Officer Joseph P. Truncale, Ph.D. "The backing that comes from our supplier community through the Elite Supplier Partnership Program allows us to maintain our level of excellence in providing business and management tools for the graphic communications industry."

"An Industry depends on its leadership. NAPL provides unique programs, leadership development, and industry trends based on analytical research to its members," said Jim Dunn, President of Heidelberg USA. "Heidelberg's long history with NAPL has helped us navigate the recent economic uncertainty and well position us for the future."

The State of the Industry Report presents an annual overview of industry business conditions based on 500+ comprehensive company surveys, studies, and flash reports. Strategic Perspective looks at where the industry stands and where it is headed in the new business year, based on first-quarter reports and interviews.
 
Both studies also reveal characteristics of industry leading companies that profit from cyclical or structural change; growth opportunities offered by new technology and trends such as social media; and the outlook for the fastest growing industry segments. These reports are highly sought after and used extensively by industry executives in their day to day activities as well as in their long-term strategic planning process.