Atlanta, Georgia – From Cape Town, South Africa to Beijing, China to Blumenau, Brazil, MacDermid Printing Solutions' LUXTM Platemaking Process has been adopted  by flexo printers on every industrialized continent in the world. With more than 50 LUX installations to date, including installations in Melbourne, Australia and Buenos Aires, Argentina, plus commitments for 20 more installs, the award-winning  LUX Platemaking Process is gaining in global demand.

Since the introduction of LUX, MacDermid's flat-top dot platemaking technology, in May, 2010, LUX plates have been utilized both in established and emerging flexo print markets. "LUX technology is improving flexo printing across the Americas, UK and most major European print markets," stated Paul Merkel, MacDermid's Global Director of Product Management. "However, LUX is also in great demand in some of the less traditional flexo markets including Pakistan, Russia and Saudi Arabia. LUX technology appeals to flexo printers in all geographic markets because it improves the quality and consistency of flexo print," he added.

The LUX platemaking process is a simple and easy-to-use technology which produces flat-top dots on flexo printing plates, thereby enabling printers to substantially improve their print quality and consistency, making flexo more competitive against gravure and offset printing processes. This simple process is easy to integrate into existing platemaking workflows, is compatible with all digital plates from MacDermid, does not require modification to current platemaking equipment, and can be used with all digital flexo plate imaging units, including units equipped with the latest "HD Flexo" imaging technology from EskoArtwork. The LUX Process can be used on a wide variety of substrates – including paper, flexible film, foil, paperboard, labelstock and corrugated.

In 2011, LUX has won both the Flexographic Technical Association's (FTA's) Technical Innovation Award and the Flexographic Pre-Press Platemakers Association's (FPPA's) Technology Innovator Award.