InfoTrends to Explore the Emergence of Digital Mailbox Services in the U.S.
Thursday, June 02, 2011
Press release from the issuing company
(Weymouth, MA) InfoTrends announced a new study underway in the secure digital mailbox services channel. Sometimes referred to as digital mail, digital postal mail, digital post services, or digital delivery services, this market is receiving attention from high-profile investors and Fortune 500 companies.
The Emergence of Digital Mailbox Services: Moving Beyond Online Bill Consolidation in the U.S. will identify the opportunity for secure digital mailbox services in the U.S. and will include a growth projection through 2015. Matt Swain, an Associate Director at InfoTrends who has been closely monitoring this channel, will spearhead the project.
"Advances in technology, evolving consumer behavior, and rising cost of postage are driving change in mail delivery preferences among mailers and consumers," commented Swain. "As paper-based communications continue to transition to digital alternatives, there is a significant business opportunity for companies that can establish themselves as critical players in the transition. This study aims to validate the opportunity in the secure digital mailbox services channel."
Recent entrants into the secure digital mailbox services market, such as doxo, Manilla, Volly, and Zumbox, are combining bill and statement delivery with delivery of all types of mail to a secure electronic location. New innovative services include bill payment, opt-in couponing, organizational tools, content uploading, and digital archives. Companies in the business of enabling customer communications (billers, direct marketers, service providers, and vendors), should be closely monitoring growth in this channel and developing a strategy around it.
Primary objectives include:
- Current state analysis on secure digital mailbox services
- Review of the key players in the United States and insight from abroad
- Five-year market sizing and forecast
- Insight into customer awareness, interests and behavior
- Scenario planning and strategy recommendations
The results of this study will offer insight into consumer and mailer perspective on this channel, what features and functionality would be most important, and how quickly the market opportunity will develop. Vendors, service providers, and high-volume mailers will benefit from the strategic insight this study provides and better position them to decide if and how to move forward with initiatives in this emerging market space.
For more information or to sign up as a participant, contact Jennifer Skerrett at +1 781 616 2111 or e-mail firstname.lastname@example.org. Early subscriber discounts are available until July 1, 2011.
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