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Kodak Plans Product Demos and Educational Sessions at Expográfica

Press release from the issuing company

ROCHESTER, N.Y., - Visitors at Expográfica in Mexico City will see some of the latest KODAK Solutions for printing, publishing, packaging, document management, and workflow. The show, which is expected to draw more than 16,000 attendees to see more than 200 exhibitors, begins on May 17 and runs through May 20 at the Centro Banamex. Kodak will have a variety of equipment on display in booth 1216, with experts on hand to help customers find the ideal solutions and professional support for their businesses.

Being shown for the first time in Latin America, the KODAK PROSPER S5 Imprinting System lowers the price of entry for hybrid printing with a resolution of 600 dpi and rated speed of 500 fpm (152 mpm). A monochrome continuous inkjet solution for inline digital printing on high-speed web devices, the PROSPER S5 Imprinting System delivers offset class, variable data printing with potential savings of up to 50 percent on production costs for direct mail, catalogs, magazines, newspapers, inserts, and transactional documents. It is fully field upgradable and enables customers to increase their capabilities as their businesses grow.

Also making its Latin America debut is the KODAK NEXPRESS Photo Platform with Print Genius, designed for the production of printed photo products, including hard and soft cover photo books, calendars, greeting cards, 4x6 prints, magnets, and other photo products. Able to deliver unique effects such as raised printing and matte or gloss coating, the NEXPRESS Photo Platform is ideal for photo specialty printers, photo labs, commercial printers, and others who serve customers in the photo space.

Kodak's booth will be arranged by market segments, making it easy for visitors to find KODAK Solutions-equipment, workflow software, and services-for their businesses. Visitors can engage Kodak's market segment leaders in conversation to learn more about how Kodak can help them realize greater operational efficiency and return on investment, reach out to new customers and, critically important, grow their businesses. For example, packaging tradeshop customers can learn more about packaging-specific solutions centered around KODAK PRINERGY POWERPACK Workflow and the 2010 PIA InterTech Technology Award-winning KODAK DIGICAP NX Screening, part of the KODAK FLEXCEL NX Digital Flexographic System that can deliver gravure quality results from KODAK FLEXCEL NX Digital Flexographic Plates. "The FLEXCEL NX Digital Flexographic System enables tradeshop customers a quick return on investment and longer life than gravure technology," said Joaquin Ventura, Marketing Manager, Prepress Solutions and Packaging, Kodak de México.

Commercial segment customers can take in the whole array of solutions from Kodak, including continuous inkjet solutions, workflow and available services to help them grow their businesses.

For enterprise segment customers, Kodak will be highlighting its market-leading desktop, networked and production document scanners, and capture software. For customers looking to outsource information capture operations, Kodak's business process services offer managed services for enterprise customers in government, finance, education, transportation, utilities and manufacturing businesses.

"The graphic communications market in Mexico and greater Latin America is undergoing significant change and with that change comes opportunity," said Carlos Dom'nguez, General Manager, Kodak de México. "This show is a great venue for us to meet with a large number of customers at once, discuss their needs, fully exploring with them our robust portfolio of hardware, software, service, and support. Kodak is committed to being the best partner to help customers grow their businesses by delivering best-in-class solutions for printing, publishing, packaging, and document imaging."

In addition to the PROSPER S5 Imprinting System and the NEXPRESS Photo Press, other products that will be on display in the Kodak booth include:

  • KODAK TRENDSETTER NEWS Platesetter
  • KODAK FLEXCEL NX Digital Flexographic System
  • KODAK DIGIMASTER EX300 Digital Production System
  • KODAK i2400 Scanner
  • KODAK i4000 Series Scanners
  • KODAK Scan Station 500
  • KODAK PROFESSIONAL ENDURA EP Paper
  • KODAK PROFESSIONAL UV-Curable Display Film Plus
  • KODAK PROFESSIONAL UV-Curable Display Paper
  • Three workstations running KODAK PRINERGY Workflow, Kodak's Portal Products, and KODAK PREPS Imposition Software


During the show, Kodak will participate in a number of ongoing programs. One is the Kodak Forum, where Kodak national and international industry experts will host five sessions daily in an open and dedicated area to talk about industry trends, KODAK Solutions, and exciting business opportunities.

As part of the Expográfica Technical Seminar program, two Kodak executives will be presenting:

Thursday, May 19 at 2:00 pm
"Printing Industry Transformation in Mexico"
By Carlos Dom'nguez, General Manager, Kodak de México

Thursday, May 19 at 4:15 pm
"What is coming to the printing industry with inkjet? Today's reality"
By Carlos Bravo, Marketing Manager, Digital Printing Solutions, Kodak de México

Kodak also will be participating in the Eco-Print Pavilion at the show:
Friday, May 20 at 4:20 pm
"Sustainable Printing for Dynamic Markets"
By Carlos Dom'nguez, General Manager, Kodak de México

"Education is an important part of our responsibility in the industry," added Dom'nguez. "Whether through events like this one, or in more focused events, we want to help our customers learn more about the industry and enable them to understand and embrace the growth opportunities that exist today."

Kodak is a global advisor and provider of integrated services to help companies transform and optimize their businesses. Through a network of service professionals in 120+ countries, Kodak provides technical, professional, consulting and managed services to enable customers to focus on growing their businesses, maximize productivity, and more effectively manage risks. All Kodak products and software are backed by KODAK Service & Support. To learn more, visit www.graphics.kodak.com.

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