The early subscriber deadline for InfoTrends' major multi-client study Packaging and the Brand Owner is approaching quickly. The research for this study will include a structured Web survey of brand owners and converters, augmented by personal interviews with brand owners in food and beverage, health and beauty, and other verticals. The broad goals of the study include:
- Assessing brand owners' understanding and perception of digital printing technologies
- Capturing the needs and requirements of the brand owner, now and in the future
- Identifying the pillars for success in meeting brand owners' needs
- Steering equipment vendors' product development efforts to match coming market needs
For more information or to sign up as a participant, contact Scott Phinney at
+1 781 616 2100 ext. 123 or e-mail firstname.lastname@example.org. Early subscriber discounts are available until April 1, 2011.