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LiquidationAccess equipment auctions yield success for buyers and sellers

Wednesday, February 23, 2011

Press release from the issuing company

Cumming, GA – By combining the best features of an online or on-site auction format with worldwide equipment resources and highly effective sales and marketing services, LiquidationAccess now gives both buyers and sellers of pre-owned printing equipment the best value with risk-free service.

“The economy has driven the market to a place where printers want to buy in this way,” says Clyde B. Tillman, President of the AccessGroup. “Value pricing, complete security, and warranties will ensure buyers get the machine they want at the best possible price, with the security they deserve.”

Tillman, a licensed and certified auctioneer with more than 15 years of printing industry experience, specifically developed the LiquidationAccess auction platform to meet the needs of the industry’s buyers and sellers of pre-owned equipment. It is similar to general auction sites such as e-Bay, but with some key differences, most notably the services of a highly knowledgeable staff that understands prepress, printing, and post-press equipment and the international equipment market. LiquidationAccess also gives buyers an opportunity to inspect and test equipment before deciding whether to bid.

Working one-on-one with each client to understand their needs and objectives, the staff provides a personal touch while ensuring that the client’s goals are met successfully. "Working with LiquidationAccess has been a very positive experience," says Glenn Dolce, President of Dolce Printing, who purchased a Heidelberg SM 102-8P+L, 40”, 8-Color Perfector Coater for his Maywood, NJ, plant through LiquidationAccess. “It was a smooth transaction. We were very pleased with the follow-through of their people and their relationships with the financial institutions involved. I would definitely recommend them to anyone looking for pre-owned equipment.”

“The LiquidationAccess team does a fine job and they are extremely easy to work with,” says John Wallace, President of Wallace Graphics, Atlanta, GA. “We’ve called on them to purchase several pieces of equipment, including a Polar Transomat, an Oval Strapper, and most recently, a Baumann Pile Turner. Quality and service are important to us,” he continues, “and each time, they’ve delivered on both while helping us acquire the best machine at the best price.”

Savvy Sellers

“The attractive part for us was the turnkey operation,” says Bill Blair, Vice President of Business Development at Print Direction in Atlanta, GA, who oversaw the liquidation of equipment from the EPI Companies of Marietta, GA, where he was Chief Executive Officer when the company closed its doors in 2009. “They managed the whole process and got what we felt was the best possible price for our equipment.

“We had a fully operating 266,000-square-foot printing plant,” he continues. “LiquidationAccess came in and cleaned up the machines to make sure they were in the best condition possible. Then they gathered performance data on all the equipment, came up with a marketing plan, prepared an eight-page marketing flyer, advertised the equipment, set prices based on market conditions and the condition of the equipment, conducted the equipment auction, and managed the entire sales and collection process.

“What they bring to the process is tremendous expertise,” he adds. “For example, within just a few days, they had blasted ads for our equipment around the world, so the greatest number of possible buyers saw it. The whole process, from the time we started to the time we were out of the facility, was 8 to 10 weeks maximum. This included selling prepress equipment, five 40-inch Heidelbergs, digital printing equipment, a full bindery, die-cutters, mailing and fulfillment operations, office equipment, and even our five delivery trucks.

“They have an excellent grasp of the marketplace, know the value of the equipment, how to present it in the best possible way, and where to sell it,” says Blair. “They are thoroughly professional, know how to diagnose and fix problems, and work through any issues that arise. They really turn it into a win/win process for both the seller and the buyer. I felt that we got everything we could get out of the deal, much more than if we had tried to do it on our own.”


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