The 2011 Signage and Graphics Summit to be held January 26-28
Monday, November 29, 2010
Press release from the issuing company
Cincinnati, OH – ST Media Group International Inc. will host its fifth annual Signage and Graphics Summit, January 26-28, 2011, at the Saddlebrook Resort in Tampa, Florida. Designed for leaders in the high-volume digital printing and screen printing industries, the Summit will feature three days of education, networking and relationship development in an intimate setting designed to bring together top-level professionals in the signage and graphics markets.
Seminars will focus on the latest technologies, business-management issues and trends, and market-development opportunities that unite leading signage and graphics companies. This year's guest speakers include best-selling author Erik Qualman and economist and CEO Brian Beaulieu.
Erik Qualman: The Social Media Revolution
Erik Qualman, best-selling author of Socialnomics: How Social Media Transforms the Way We Live and Do Business and one of the world's foremost authorities on web marketing will deliver the keynote address "The Social Media Revolution and How It Will Change Your Business." The address will explain why the fundamental shift in how people are communicating is completely changing the relationship between business-to-business marketers and their target customers, stressing the importance of jumping on the social media bandwagon to keep up with competitors.
Qualman, currently the global vice president of online marketing for the world's largest education firm, formerly served as online marketer for several Top 100 brands. His recent YouTube video has been viewed more than 2.2 million times, and he speaks around the world as a social media expert.
Brian Beaulieu: Business Strategies for Tomorrow's Economy
Economist and principal CEO of the Institute for Trend Research, Brian Beaulieu will lead the event's closing keynote, "Business Strategies for Tomorrow's Economy," directing attendees on how to thrive through challenging economic times and offering a prediction on what's in store for 2011 and beyond.
Beaulieu co-wrote Make Your Move, a book about how to increase profitability by strategically timing business cycle changes. He also serves as chief economist for Vistage International, a global organization comprising more than 14,000 CEOs. Leading workshops and economic seminars for nearly 30 years now, Beaulieu has been featured in The Wall Street Journal, The New York Times, USA Today, CNBC TV, Forbes, The Washington Times, among others.
The Buyers' Panel
A yearly favorite, The Buyers' Panel brings some of the industry's largest buyers together to discuss their ever-changing signage and graphics programs, critical factors driving procurement processes, and ways they'd like to see vendors improve. Past panelists have included Wal-Mart, AT&T, Target, SuperValu, Sunoco, Best Buy, Wells Fargo, and more.
Along with the Social Media Revolution, Business Strategies and Buyers' Panel seminars, the Summit will include:
- Bringing 2-D to Life: Understanding QR Codes and Other Interactive Display Technologies;
- The Future of EMCs: Electronic Message Centers and the Fight for Existence;
- The Money of Color: Color Management as a Profit Generator;
- An Appraiser's View of the Value of Signs;
- New Ideas in Salesforce Structure;
- And others…
In addition to an extensive seminar program, The Signage and Graphics Summit will feature structured networking time including roundtable discussions, meals, evening social events and a golf tournament.
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