Marradi – PRATI AUTOMATION, recently established to manage the sales & services operations of the PRATI machines in the label and converting industry in US and Canada, made its public debut at Labelexpo Americas 2010. At the show, Chiara Prati, Worldwide Sales Manager at PRATI, and Glen Morris, Managing Partner at PRATI AUTOMATION introduced Bryan Ivens as Sales Manager for the North American market.

In his new role, Bryan Ivens brings 33 years of experience in the finishing market as worldwide sales manager at Arpeco and Rotoflex. "I am thrilled to start this new challenge and provide the North American label printers with a better understanding of the advantages and benefits PRATI solutions can bring to their business and to their customers. It is an excellent opportunity to apply my experience, gained in the finishing industry, to the label market."

Brian Ivens is well know in the North American labelling market and he has already been successful in selling his first PRATI machine, a JUPITER TC330, to a label printer in Canada.

"Bryan has a comprehensive understanding and knowledge of the labelling market," says Chiara Prati. "We received positive feedback from the market during Labelexpo Americas following his appointment. People said we now have the best sales person in America."