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Kodak showcases award-winning packaging solutions portfolio at Labelexpo 2010

Wednesday, September 15, 2010

Press release from the issuing company

Rochester, N.Y. - Visitors to Labelexpo will learn more about the breadth of Kodak's packaging solutions and industry expertise that helps package printers, tradeshops, and brand owners lower their costs, improve quality, streamline production, and create high-impact packaging. With solutions for applications such as labels, flexible packaging, folding carton, and lenticular printing, Kodak delivers value to help customers uncover new revenue and profit opportunities.

In the Kodak booth, 5319, attendees will see samples of the same design printed on labels, folding carton, and flexible packages-demonstrating Kodak's capability of delivering repeatability and consistency across substrates. In addition, the KODAK FLEXCEL NX Digital Flexographic System and KODAK Unified Workflow Solutions for Packaging will be demonstrated daily. Customers who attend a special Kodak reception on Wednesday, Sept. 15 from 5:00-7:00 p.m. will be eligible to win and receive KODAK Packaging Solutions credit. More information will be available at the booth.

"The label and packaging markets continue to show strong growth and provide exciting opportunities for our customers," noted Oscar Planas, Vice President Marketing, Prepress Solutions, Kodak. "Labelexpo is a great venue for seeing the latest technologies and learning more about the industry. We really value the dialog and use what we learn to anticipate the needs of our customers as the market evolves."

Earlier this year, Kodak expanded its family of flexo solutions, introducing the KODAK FLEXCEL SRX System and previewing the KODAK FLEXCEL Direct System and the KODAK FLEXCEL NX Wide System. These new devices join the award-winning KODAK FLEXCEL NX Digital Flexographic System in the Kodak flexographic product line, addressing different needs-from narrow to wide formats-in the very diverse package printing market. Regardless of the design or line screen, KODAK FLEXCEL NX Digital Flexographic Plates with InterTech Award-winning KODAK DIGICAP NX Screening enable higher print densities, better print contrast, and cleaner tones for a broad range of applications while improving production efficiencies and reducing costs.

For proofing needs, the KODAK APPROVAL NX Digital Color Imaging System provides a robust, proven option for packaging professionals. Optimized for the FLEXCEL NX System, it enables package printers to reduce time to market, save money on flexographic plates, and more accurately meet customer expectations with digital proofs matching color and imaging on press.

Leveraging the power of KODAK Unified Workflow Solutions, which include KODAK PRINERGY POWERPACK Workflow, KODAK INSITE Solutions and KODAK COLORFLOW Software, package printers have a robust, modular and scalable solution that can streamline production while reducing cost and improving efficiency.

"All of our solutions in the packaging space are designed to deliver improved production efficiencies, superior print quality, higher densities, more vibrant colors, and consistent results," said Dr. John Anderson, Director, Packaging Segment Marketing, US&C, Kodak. "Flexographic printing is a proven technology, but one with room for improvement. High-quality digital plate imaging overcomes many of the traditional flexo challenges, and helps our customers be more successful. But the other steps in the process-from proofing to workflow-are equally important."

KODAK Solutions will be running and demonstrated on several partner booths throughout Labelexpo as well.
With premier package printing solutions, Kodak offers the broadest portfolio of products and services that enable customers to drive business growth through increased shelf impact and production efficiencies. Visit our booth to learn more about our market-leading technologies including workflow, color proofing solutions, award winning FLEXCEL NX Digital Flexographic System and demonstrations.

KODAK Products are backed by KODAK Service and Support. KODAK Service and Support is made up of more than 3,000 professionals in 120 countries. It is a leading multi-vendor integrated services provider, delivering consulting, installation, maintenance and support services for commercial printing, graphic communications, document imaging, data storage and retail industries. KODAK Service and Support professionals are uniquely qualified to provide services that control costs, maximize productivity, and minimize business risk.




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