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Exstream Software Continues International Expansion; Opens Australian Office

Friday, September 19, 2003

Press release from the issuing company

September 15, 2003 -- Exstream Software, Inc. today announced the opening of a subsidiary in Australia to directly sell and support its award-winning Dialogue software throughout Australia and New Zealand. This marks the opening of the company's third international office since March 2003, and further promotes Exstream's strategy to expand globally based on worldwide opportunities for high performance enterprise personalization software. Now with a presence on three continents, Exstream is physically closer to its international customers and is fast securing its position as the world leader for personalized communications delivered through multiple print, electronic and interactive channels. Exstream plans to open additional international offices this year. Exstream Pacific will provide enterprise wide variable print and electronic solutions to businesses in Australia and New Zealand. Nicki Groom, who has been appointed managing director, will direct the new office. Initial focus for Exstream Pacific will be the banking, financial, insurance and service bureau industries. “Being a direct operation of Exstream Software gives us the ability to provide enhanced support to our customers through a direct presence,” said Nicki Groom, managing director of Exstream Pacific. “The already well-established reputation of Dialogue in this market will ensure our success in helping businesses experience all the benefits Dialogue brings for reducing costs and strengthening relationships with customers through one-to-one communications.” Exstream’s growth over the past three years has been impressive. Acquiring over 200 sites and posting 100 percent year-over-year revenue growth, its customer list includes such international heavy-hitters as Cardiff Financial Services, Bouygues Telecom, Cegetel, Logitaine Bank in France, Zurcher Kantonalbank (ZKB) in Switzerland, Viterra Telecommunications in Germany and Commonwealth Bank of Australia, among others. All are benefiting from Exstream’s Dialogue software with as much as 50 percent improved time to market, increased customer satisfaction and up to 80 percent in cost reductions. Dialogue is the only software solution on the market that combines personalized document creation, campaign management and tracking, and multi-channel delivery in one easy-to-use software suite. “We established Exstream Pacific in response to the demands for personalized communications from an increasingly sophisticated market,” said Davis Marksbury, president and CEO of Exstream Software, Inc. “Opening our third international office further strengthens Exstream's global commitment to its customers and to organizations that require faster and more effective ways to communicate with their customers.”




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