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Roland makes additions to inkjet media line

Thursday, July 22, 2010

Press release from the issuing company

Irvine, CA - Roland DGA Corporation, a leading provider of wide-format inkjet printers and printer/cutters, today introduced two innovative products to update the company's media line.  The new products are compatible with Roland's popular ECO-SOL MAX inks, including White and Metallic Silver.

White and Clear Static Cling Inkjet Media
Roland is expanding its media portfolio with eco-solvent compatible static cling material, an entirely new product that offers an easy-to-use alternative to adhesive-backed window displays. Agents within the material allow the product to adhere to the inside or outside of windows and other glass surfaces by suctioning to the surface in a similar fashion to electrically charged "static cling" products. The non-adhesive nature of the substrate allows for quick and easy do-it-yourself application and removal, perfect for promotional advertisements or temporary point-of-purchase displays.

Static Cling is available in both white and clear and has the unique capability to cling on both the printed and unprinted sides without mottling upon application. The white offers an excellent white point for bolder colors and striking graphics, while the clear allows light penetration for optically clear displays. Both products offer rich, saturated colors and printing and cutting with exceptional definition and precision.

ESM-LBV2 Light-Weight Banner Vinyl
Roland is also replacing its best-selling light-weight banner vinyl with a newer edition, ESM-LBV2.  The updated version offers the same high-quality characteristics at a price that is over 30 percent lower for the end user.  The new ESM-LBV2 is flame-retardant certified and delivers a wider color gamut, making it a better product at a lower cost.  In addition, ESM-LBV2 offers a brighter white point, a high 1000 x 1000 denier construction, and an ink savings of 10 percent compared to the former product.

The new certified Roland media products are available throughout North and South America (except Brazil) through authorized Roland dealers or online at www.rolanddgastore.com. Both products are competitively priced at $.40 per sq. ft. for the ESM-LBV2 Light-Weight Banner Vinyl and $.30 per sq. ft. for the White and Clear Static Cling.





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Wide Format Editor

Richard Romano

Richard Romano, Section Editor/Senior Analyst
Richard has written about communication, graphics hardware and software trends for the past 15 years.

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