Berman Printing successful with Sustainability Expo
Wednesday, June 23, 2010
Press release from the issuing company
Cincinnati, OH - Print and marketing services provider Berman Printing has scored a major coup with its recent Sustainability, Technology and Print Expo. Attracting executives and marketers throughout the region, Berman's premier sustainability event held at the end of May aimed to arm regional businesses with initiatives to reduce waste, ramp up recycling, and improve profitability and marketing potential. Assessing attendance and post-event response, Berman realizes it has indeed struck a chord. Numerous businesses are already contacting Berman to assist in launching their own sustainability initiatives.
"We have been overwhelmed by the post-show response," said Bill Tucker, Executive Vice President of Sales for Berman Printing. "Sustainable operation is a major issue. Regardless of your industry or segment, there are endless ways to improve and extend your value-without compromising on outside marketing and print purchases."
A unique FREE offering in the print community, Sustainability, Technology and Print presented ideal activities in multichannel marketing and advertising, amidst today's budget-strapped economy. The event featured presentations from leading businesses-including the Cincinnati Zoo, Sappi Paper, Xpedx, Agfa, and Domtar, as well as Berman's sister companies, CCI/CoakleyTech and NSO Press. Presentations covered best-of-breed communications and marketing practices, as well as critical operational considerations. In whole, Berman believes the event was of benefit to any brick-and-mortar or e-commerce-driven establishment.
The popularity and response are giving Berman ideas for next year. "Berman strives to be the leader in cutting-edge sustainability practices," added Tucker. "We are thrilled to be influential to so many other entities, and will continue actively seeking out new solutions for growth."
Presentations from this year's event are available free of charge through July from Berman Printing.