BCC Software to Highlight Address Quality at Digital Marketing Days
Thursday, June 10, 2010
Press release from the issuing company
Rochester, NY — BCC Software, a BÖWE BELL + HOWELL Company and a leading provider of data quality and postal technology solutions that optimize communications channels, will showcase its capabilities at Digital Marketing Days 2010, June 14-16 at the Hilton New York in New York City, NY.
At Booth #1209, BCC representatives will be available to discuss the company’s proven resources for enhancing address accuracy and data quality, including address-updating services that boost communications speed and efficiency; suppression processing that enables precise targeting of list data to exclude demographically unsuitable candidates; advanced matching to develop a focused understanding of clients and prospects; transactional address standardization, parsing and updating services; geocoding; and more.
Success stories will also be available at the BCC Booth that relate how the company’s approach to partnering with clients, coupled with a dedicated commitment to service and support, have created renewed opportunities for growth among BCC customers.
“In every industry, technology shifts and shrinking marketing budgets have combined to transform client and prospect communications into a medium defined by data and address quality,” says BCC Executive Vice President Chris Lien. “We’re excited to share BCC’s capabilities in this area with attendees at Digital Marketing Days 2010.”
BCC products and services optimize CRM results; ensure complete, correct and current address data; and help clients achieve top results in their communication efforts.
For more information about the event visit the BCC Industry Events page; or for additional details about BCC Software, call (800) 337-0442 or visit www.bccsoftware.com.