Editions   North America | Europe | Magazine

WhatTheyThink

MindFireInc's provides webinar on cross media marketing

Press release from the issuing company

Irvine CA - MindFireInc, world-wide leader of personalized cross-media marketing software and services, is hosting a webinar on Thursday June 10th, at 11:00 am PDT, 2 pm EDT, on the critical factors that help print and marketing service providers achieve success when they add cross-media marketing services to their offering.

While many print and marketing service providers witness tremendous profit growth through offering high value marketing services, for some, the success has been limited. Some companies have invested a huge amount of time and resources in various technologies just to find out, after several months, that they have not been able to recap even the initial investment. There are numerous technologies out there: Web to Print, Variable Data Publishing (VDP), personalized URL (pURLs), image personalization, QR codes, augmented realty and the list goes on. And all the technology vendors claim they can grow your business.

So what's the difference? Why do some companies build 100 campaigns in a month and others cannot sell even one in a quarter? Join us at http://su.pr/AiALXa to learn more about the critical factors for your cross-media marketing success.

"As the industry's proven leader, MindFireInc is committed to bring cutting-edge technology that enables print and marketing service providers to offer cross-media marketing services. However, working with more than 550 clients, we've learned that technology alone- while absolutely necessary- is never enough for their success," said Joe Manos, MindFireInc Executive Vice President. "There are other key factors that every service provider needs to carefully consider before adding a new technology," he added.

During this 45-minute session, you will learn:
- Why technology alone won't guarantee your success
- Other critical organizational factors and capabilities needed for your success
- True Cross Media Campaign Requirements and how to launch winning campaigns

Whether you have already invested in a certain technology or not, you don't want to miss this educational Webinar. This webinar is sponsored by MindFireInc, and there's no fee for registration.

 

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs