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Océ makes leap forward to be seen as lean and green

Monday, May 24, 2010

Press release from the issuing company

NEC, Birmingham, UK – Océ, an international leader in digital document management and delivery, is extending its 'unique' offering to the market where customers enjoy benefits from the printing world's first Carbon Positive Plus+ initiative.

Powering ahead positively to measure printer energy consumption
Just under three years ago, Océ developed a strategic alliance with UK-based Shining Earth, part of Delta-Simons consultants, to develop a scheme where the energy consumption from a flagship product, the Océ VarioPrint 6250, was measured over all its key functions and operating modes. From this data, the CO2 released as a consequence of electricity generation was determined over the lifetime of the production press.

A shining example of how to offset CO2 to benefit the environment
Making a positive step beyond carbon neutrality, through Shining Earth, Océ offsets 200% of the operational CO2 for each of the Océ VarioPrint 6000 series. So far this has resulted in more than 5,057 tonnes of CO2 being offset – the equivalent of driving 14.6million miles or 589 times around the world in a family car – through the scheme that includes international renewable energy investments and methane capture projects and reforestation of ancient woodland.

Building on success with quantifiable benefits to customers
Ed Hudson, Océ UK Document Printing Marketing Manager, who has spearheaded the initiative on behalf of Océ, said: "This unique offering brings quantifiable benefits to customers, who have also taken advantage of Environmental Stewardship Appraisals developed jointly with Shining Earth. Now we are looking to build on the success and extend the offering into other areas."

Staff have sustainable approach to delivery customer solutions
Carbon Positive Plus+ is among a range of sustainability initiatives developed by Océ, many of which have won awards.  Most recently, Océ triumphed in the Green IT Awards in London. Green IT magazine Editor Brian Wall said: "Océ is a company that builds on sustainability and its staff apply that to how they deliver solutions to their customers. Océ deserves recognition and, in this case, the accolade of 'Editor's Choice'."

Developing new trends where the customer knows best
Apart from the eco-friendliness of Océ's VarioPrint 6000 series, many other Oce products have also won awards. For instance, Océ's Plotwave 300 system has been given a Bertl five-star rating and described as the 'best eco-friendly wide format printer'.

Readers choose own content with Niiu way for newspapers
In the wider arena, Océ is also developing new trends within newspaper publishing, as can be seen on the PrintCity stand. Niiu is a newspaper printed on an Océ JetStream where readers choose their own content from a selection of newspapers, including national, business and local, as well as content from social sites such as Facebook.

Printing codes hidden to the naked eye
On Océ's own stand, Hall 12, booth 150b, it will be revealing details about a new printed product call Océ Phantom Code. Phantom coding is the term used to describe the technique of printing codes that can be read by an easy to handle reader. This technique is useful where the code should be hidden to the naked eye, for example for security purposes or to allow additional information pertaining to the printed information on the paper via a direct web or any multimedia link.




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