Quad/Graphics to be Hearst Magazines' Largest Print Supplier
Thursday, April 01, 2010
Press release from the issuing company
SUSSEX, WISCONSIN -- Under terms of a new five-year, multi-million-dollar agreement, Quad/Graphics will become Hearst Magazines' largest print supplier starting in January 2011.
Quad/Graphics will print five of Hearst Magazines' leading consumer magazine titles: Good Housekeeping, O, The Oprah Magazine, Harper's Bazaar, House Beautiful and Veranda. The magazines will be produced on Quad/Graphics' state-of-the-art presses at its Sussex and Lomira, Wis., plants.
Quad/Graphics has printed Veranda at its Lomira plant since May 2007.
"Hearst awarded the new printing contract to Quad/Graphics based in large part on the work our Lomira plant has done forVeranda," said Joel Quadracci, Quad/Graphics Chairman, President & CEO. "We have proved that our people and platform can meet or exceed Hearst's quality and customer service expectations, and we are excited about expanding our business relationship with Hearst."
That relationship goes well beyond simply putting ink on paper. Quad/Graphics' industry-leading co-mail program, which provides significant postal savings, and the printer's advanced workflow management solutions, also play key roles. For example, Hearst Magazines utilizes Publisher's Studio, a publication and print management solution from QuadSystems, Quad/Graphics' software subsidiary, to manage the advertising workflows for its 15 U.S. magazine titles. QuadSystems developed an innovative method for Publisher's Studio to track Hearst Magazines' ads directly from ad forecasting through file trafficking and the manufacturing and distribution process.
"Quad and Hearst are two companies with a lot in common – a commitment to excellence, a strong culture of innovation, and a keen focus on the latest developments in print, bind, distribution and content management technologies," said Laura C. Reid, Vice President of Production, Hearst Magazines. "We are looking forward to continuing to grow a strong partnership with Quad Graphics."