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Avery Dennison unveils game changing conformable cast film series

Tuesday, March 02, 2010

Press release from the issuing company

Painesville, OH – The Avery Dennison Graphics & Reflective Products Division North America launched the MPI 1005 Supercast Series, a line of next generation conformable cast vinyl films, today. Supercast films feature enhanced conformability and stay down over complex curves and rivets with no tenting or lifting – a new option that is ideal for vehicle wraps, fleet graphics and architectural applications.

"I've been installing vehicle wraps for many years and the Avery MPI 1005 Supercast films are the most conformable films I've worked with and seen on the market," said Justin Pate, a globally recognized graphic installer with 14 years of experience. "It's like driving a super luxury car and did everything I have always wanted a film to do with the greatest of ease. The print quality is top shelf and wraps are faster and easier to install and the colors really pop."

MPI 1005 Supercast is available with Easy Apply RS, Easy Apply and Gloss Opaque LTR technologies to provide faster and easier application and long-term removability. Easy Apply air egress technology helps eliminate wrinkles and bubbles while Easy Apply RS provides repositionability and slideability, allowing the film to be moved easily before pressure is applied.

"These films offer the ultimate in print quality and conformability for a variety of applications," said Elizabeth Parks, Global Products Manager at Avery Dennison. "Because MPI 1005 Supercast films feature Easy Apply RS and Easy Apply technologies, installation with these films is easier and quicker which reduces application time and lowers cost."

Key features of the Avery MPI 1005 Supercast series include:
- Enhanced conformability allows the films to stay down over complex curves and rivets
- Expanded color gamut capability
- High gloss and smooth face make images and colors pop
- Consistent printability and enhanced image quality

By pairing MPI 1005 Supercast with Avery Graphics overlaminates, longer-term durability and rigidity are achieved.




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