Kennesaw, Ga - Heidelberg Color Specialist Chuck Koehler will lead a seminar entitled, "Print Color Management for Profit" at the Graphics of the Americas trade show in Miami later this month. This bonus session is for show attendees wondering how to increase profits in a down economy, or looking for ways to reduce makeready time, save labor and cut material costs-without investing in new technology. Scheduled to take place on Thursday, Feb. 25 at 1 PM (English) and Friday, Feb. 26 at 8:30 AM (Spanish) in room C124, Koehler's presentation will discuss:
-  Why a properly calibrated press and prepress workflow is the key to dramatically reducing makeready waste and boosting profitability; and
-  How each of these objectives is tied to a company's ability to work accurately, consistently and predictably to clearly defined standards.

Koehler will demonstrate how to enhance the effectiveness of the production workflow and raise all-around shop efficiency and competitiveness by optimizing system components, standardizing production and processes, and implementing appropriate training. Whether the goal is a specific customer requirement, multi-site color matching concerns or G7 Master Printer Qualification, this session will help guide you to achieve your objectives.

Print Color Management
Heidelberg Print Color Management (PCM) is a custom service designed to provide printing companies with precisely what is needed to realize the highest efficiencies and accuracy with their existing equipment. PCM experts will evaluate an operation's specific needs and propose only the products and services needed to realize maximum benefits and return on the investment made.  Depending on the mix of products and services chosen, benefits can include:
-  Press maintained in a more consistent operating state
-  More consistent results between operators and shifts
-  Decrease in number of makereadies per job and significant waste reduction
-  Operators trained to use properly adjusted quality control devices/systems
-  Increased customer satisfaction, loyalty and confidence

Chuck Koehler is the technical support specialist for print at Heidelberg USA. He has more than 30 years of experience in the graphic arts, and has held many positions across the U.S. and South America. Chuck has a strong technical background, especially in color reproduction and quality control, having previously held positions as color separator, scanner operator, color department manager, production supervisor, plant manager, and technical consultant. Prior to joining Heidelberg USA, Chuck worked as a Technical Consultant for the Graphic Arts Technical Foundation.