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Neenah updates ENVIRONMENT Papers swatchbook

Thursday, April 09, 2009

Press release from the issuing company

ALPHARETTA, Ga. -- Neenah Paper presents a newly updated ENVIRONMENT Papers swatchbook that reflects a new breed of sustainable, post consumer recycled paper. Now greener than ever, the brand is entirely FSC Certified, Green Seal Certified, and made with 100% renewable green energy.

ENVIRONMENT Papers was the first premium Writing, Text and Cover post consumer fiber recycled paper brought to market back in 1990. The brand now offers papers manufactured with four different levels of post consumer fiber, with the balance of pulp either FSC Certified fiber or alternative fiber such as bamboo and bagasse. In 2007 Neenah Paper acquired another environmentally preferable brand known as EVERGREEN Papers. Neenah took the most popular colors from the brand and incorporated them into ENVIRONMENT Papers, creating an exciting new color palette that is crisp, yet natural.  

"It's important in today's market to bring clarity to product lines, avoid duplication between brands," says Kathy Kemps, Senior Brand Manager for Neenah Paper. "These two brands are a perfect example of 1+1=3. Both great brands on their own, but together-extraordinary."

Just as remarkable is ENVIRONMENT Smooth Digital PC 100 White, the newest addition to the HP Indigo certified Neenah Digital collection. It has the same Universal Digital Finish as all Neenah Digital papers and has been optimized for use on all digital presses as well as office and desktop equipment.

For more information and to request a copy of the new ENVIRONMENT Papers swatchbook go to www.neenahpaper.com/Environment.




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