Editions   North America | Europe | Magazine

WhatTheyThink

Baldwin Enters Agreement with Betz Technologies

Press release from the issuing company

SHELTON, Conn.-- Baldwin Technology Company, Inc., a global leader in process automation technology for the printing industry announced today that it is continuing to expand its industry-leading portfolio of process automation systems for the graphic arts market by signing an agreement with the German ink supply specialist Betz Technologies GmbH to represent Betz in the U.S., UK, France, Italy, Germany, China, South East Asia, Australia and New Zealand. This latest alliance enables Baldwin to offer a complete range of liquid supply solutions for the press, while making it even easier for printers to obtain press accessories and controls from one source.

“Adding these high quality products from Betz, an ink supply specialist, to the Baldwin product portfolio will make the liquid supply segment complete, enabling us to serve our customers with comprehensive system solutions,” says Birger Hansson, Baldwin Director, Global Business & Product Development.

“Printers operating in the sheetfed, commercial web, semi-commercial and newspaper markets have the opportunity to take advantage of a true one-stop shop, which can supply solutions to enhance the print quality and productivity of their presses, while reducing waste and environmental impact. At the same time, our well-established global service network provides customers with local support across the entire press accessories portfolio” added Mr. Hansson.

Ludwig Betz, owner and managing director of Betz commented: “The two companies began working together in 1981 when Betz was a subcontractor to Baldwin, so we have a very good knowledge of Baldwin’s customer-oriented philosophy, reputation and industry-leading technologies. We began developing our own product line of ink supply systems in 1990 and today we have a portfolio that is an ideal complement to the Baldwin range of process automation technologies. It seemed a natural progression for Baldwin to add our products to its already unique and expansive offering to the market and we believe this agreement will be of major importance to printers seeking new ways of improving the performance of their presses."

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs