Jeff Hayzlett Recipient of Xplor's Chairman’s Award

Friday, March 06, 2009

Lutz, FL -- Xplor International, the worldwide electronic document systems association, today announced the recipient of their Chairman’s Award for 2009. Jeffrey Hayzlett, Chief Marketing Officer and Vice President of Eastman Kodak Company, was selected to receive this year’s award, presented annually to a person who, in the opinion of Xplor’s chairman, has had a significant impact on furthering the Xplor mission. The award was presented at the opening ceremony on Thursday, March 5, 2009 at 4:00 PM during the Xplor’s Global Conference and Exhibition in Tampa Bay, Florida, March 4-7, 2009.

“I’m genuinely honored to accept Xplor’s Chairman Award for 2008,” said Hayzlett. “My support and association with Xplor has influenced a number of aspects of my life, including my career, friendships and professional associations. I am truly fortunate to have been a part of Xplor as a supporter, sponsor and now award recipient.”

Jeffrey Hayzlett serves as the Chief Marketing Officer and Vice President, Eastman Kodak Company. As CMO, Mr. Hayzlett is responsible for the company's worldwide marketing operations including the design and implementation of all marketing strategies, investments, policies and processes. He leads the company's efforts for strategy and planning, marketing programs, marketing network operations, brand development and management, business development and corporate sponsorships. He is also responsible for the company's corporate communications, public relations and public affairs organizations.

Mr. Hayzlett speaks frequently around the world on business growth, communications and marketing, including keynotes at THE Conference on Marketing, the Direct Marketing Association Leadership Forum, the National Postal Forum, the Canadian Marketing Association's National Convention and Trade Show and Print Oasis. He is cited as a leading marketing expert in numerous books, magazines and newspapers worldwide and is a frequent television guest and commentator, having appeared on shows including CNBC's The Big Idea with Donny Deutsch, Fox Business News and NBC's Celebrity Apprentice with Donald Trump.

He has received numerous global awards and honors, including the Frost & Sullivan Lifetime Achievement Award for marketing. He was named "Business to Business Marketer of the Year" by BtoB Magazine and "Direct Marketer of the Year" by the University of Akron Taylor Institute for Direct Marketing. Also in 2008, Mr. Hayzlett was inducted into the College of Business Administration Direct Marketers Hall of Fame. Previously, the U.S. Small Business Association named him "Entrepreneur of the Year."

In the graphic arts industry, Mr. Hayzlett has been honored as the International Business Person of the Year by the International Printers' Network (IPN), received The British Association for Print and Communication (BAPC) Honorary Life Member award and the National Association of Quick Printing (NAQP) Industry Award of Distinction. Most recently, he was awarded the prestigious Earl I. Sundeen Award from the International Graphic Arts Education Association (IGAEA).

Hayzlett is currently chairman of the board of directors of the Business Marketing Association (BMA), a member of the board of directors of the Electronic Document Systems Foundation (EDSF) and is a member of the advisory board of the CMO Council. He is chairman of the Sales and Marketing Executives International (SMEI) Foundation for Marketing Education, and is a permanent trustee to the SMEI Academy of Achievement Sales and Marketing Hall of Fame. He is also a two-term past chairman of SMEI. Mr. Hayzlett remains a trustee of Pi Sigma Epsilon National Education Foundation, an international sales and marketing fraternity.

Mr. Hayzlett has nearly 25 years of international marketing, sales and customer relations management experience. He joined Kodak in April 2006 as Chief Marketing Officer and Vice President of the Graphic Communications Group (GCG) and became Chief Business Development Officer in September 2007.

Prior to joining Kodak, he led a private business development and public relations firm specializing in the technology and visual communications industries. He also held senior management positions in strategic business development and marketing at several companies, including Cenveo, Webprint and Colorbus, Inc., and served in staff positions in the United States Senate and House of Representatives.

“As a long standing industry leader, Jeff has consistently supported the association throughout his career, lending both time and resources over the years,” said Mark Bonacorso, pass chairman of Xplor’s Associated Board of Directors. “He has continued to lead the industry through a variety of means as a vendor and founding sponsor. Jeff typifies the spirit of Xplor.”

In August of 2008, Kodak became Founding Sponsor of Xplor and the Xplor Document University, the first vendor to take advantage of the brand recognition program that touches all facets of the Xplor Document University global educational programming.