Quality That Counts: The State of Digital Printing, WhatTheyThink Webinar draws large audience
Friday, July 31, 2009
Press release from the issuing company
Lexington, Kentucky USA -- WhatTheyThink.com today reported that almost 350 industry professionals registered to attend a free printing industry educational webinar. Quality That Counts: The State of Digital Printing, was be led by industry expert Barbara A. Pellow, Group Director of Production Services for research firm InfoTrends. The event was held Wednesday, July 29th.
The session archive is available at the webinar archive page.
“The experience of our panelists in this session would indicate that the differences in quality between offset and digital are minimal,” said Pellow, “with output from both technologies being acceptable to most buyers. This allows increased flexibility in the production process, including projects that are produced in a color managed hybrid offset/digital environment using technologies for even the most color-critical work. This truly indicates that digital printing has come of age.”
Pellow was joined by:
“Our panelists were very generous in sharing their thoughts, insights and processes as related to delivering the highest quality of digital, offset and hybrid printing,” said Randy Davidson, President, WhatTheyThink. “We appreciate the fact that HP sponsored this important session, allowing us to make it available at no charge.”
HP focuses on simplifying technology experiences for all customers. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world's largest IT companies. Featuring next-generation digital printing technologies that enable the professional printing of postage stamps to building wraps, and everything in between, HP solutions include digital presses, wide and super wide-format printers, and custom inkjet solutions. Couple HP’s progressive portfolio with it's reputation for innovation, global responsibility and an industry-leading commitment to helping customers capture business success and you have a company that’s equipped to help you achieve profitable growth and thrive. www.hp.com/go/graphic-arts
WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. WhatTheyThink also hosts webinars and live events that are timely and relevant o today's busy industry executives along with consulting and speaker services that leverage a talented pool of writers and industry analysts.
About Barbara Pellow
Barbara Pellow recently assumed responsibility for the development and delivery of two new services at InfoTrends specifically focused on the evolution of the Graphic Communications Market – The Business Development Service and Custom Communications Service. Pellow has served in a number of roles including the Chief Marketing Officer of Kodak’s Graphic Communications Group. In the role of Chief Marketing Officer, Pellow was responsible for all marketing activities for the division, including marketing communications, public relations, marketing intelligence and advertising strategy. She was an active participant in developing business strategy and helping define the group’s go-to-market organizational structure.
Prior to joining Kodak, Pellow was the Gannett chair in integrated publishing sciences in Rochester Institute of Technology’s (RIT) School of Printing Management and Sciences (SPMS). She has also held senior marketing roles at IKON Office Solutions, InfoTrends, Xerox and IBM.
Pellow can be reached at firstname.lastname@example.org.
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