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Quebecor World and US Ink Join Cal Poly Conference Sponsorship

Monday, January 12, 2009

Press release from the issuing company

(January 7, 2009 - San Luis Obispo, CA) With the theme, "Igniting Green Media Business Growth, Innovation & Resilience - Being Lean, Green and Profitable in a Shrinking Economy," The Business of Green Media Conference will address "bottom line" issues about not only how to implement sustainable practices, but how to do it profitably. This topic is extremely revalent for all media producers and purchasers. The conference that will take place on the Cal Poly campus in San Luis Obispo on January 22.

Two more national companies, Quebecor and US Ink, have stepped up to become the latest sponsors of the 2nd Annual sustainability event co-produced by Cal Poly's Graphic Communication Institute and SustainCommWorld.

The sponsors to date are American Printer Magazine, Cal Poly's College of Liberal Arts, EskoArtwork, Ethical Markets Media, Graphic Arts Monthly, Gravure Association of America, Heidelberg, Hewlett Packard, Kodak, manroland, Point Of Purchase Online Network (POP), Printable Technologies, Printer's NW Trader Magazine, Printing Impressions Magazine, Printing Industries Association, Inc. of Southern California (PIASC), Printing Industries of Northern California (PINC), Quebecor World, Recharge Asia Magazine, RR Donnelley, US Ink, Utah Paperbox, and WhatTheyThink.


"As part of Sun Chemical, sustainability has moved high in the minds of US Ink's customers, and the issue is at the heart of the company's daily work. Sun Chemical has developed several products that help customers conserve energy, reduce waste, and lower emissions. Sustainability for Sun Chemical and US Ink begins in product development and manufacturing, where the companies maximize the use of renewable and recyclable materials. The goal is to reduce the impact - and the impact of its customers - on the environment - while also doing the best to meet customer productivity needs.

"As the world's foremost producer of news inks, US Ink continues to take the lead in developing and producing products which minimize our impact--and our customers' impact--on the environment, and strive to maximize the use of renewal resources."


"As a leader in "green" publishing and sustainability, Quebecor set a milestone in achieving Chain of Custody Certification for the world's three leading forest management programs. These are the Forest Stewardship Council (FSC), Sustainable Forestry Initiative (SFI) and the Program for the Endorsement of Forest Certification (PEFC). Quebecor World is the first among the top North American printers to offer these three progressive chain of custody certification programs."

Harvey Levenson, head of Cal Poly's Graphic Communication Department, said, "The commitment of Quebecor World and US Ink, as well as all of the conference sponsors, is unprecedented. These companies represent the graphic communication industry's leadership in not only improving our industry's image as one that is responsive to sustainability, but also represents our industry's commitment to creating a better world for all."




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