Marketing expert to stress importance of print firms marketing their businesses

Lexington, Kentucky USA – WhatTheyThink, a leading media, market intelligence and research company for the printing and publishing industries, today announced that marketing expert Cindy Woods of NAPL will deliver the luncheon keynote on Saturday at the Print CEO Forum, which will be conducted at the prestigious University Club in Chicago on September 11^th and 12^th, 2009.  Limited rooms are also available at the University Club.

“We are pleased to have Cindy on the agenda,” said Randy Davidson, President of WhatTheyThink.  “Cindy has been recognized as one of the top influential marketers in the printing industry.  She will bring a fresh, hands-on approach to the discussion of why and how printing firms should market themselves in her talk entitled Go Market Your Printing Company. NOW!”

With more than 20 years experience in production, operations, sales, sales management and marketing, Cindy is a trusted advisor and hands-on Chief Marketing Officer who has actually walked the walk.  Serving in the role of Sr. Vice President/CMO, she significantly contributed to the unprecedented year-after-year, double-digit growth of a nationally-recognized and awarded print company, increasing annual revenues from $1.2 million to $55 million and winning 12 consecutive NAPL Management Plus Awards. Cindy has recently joined the staff of NAPL.

Produced by WhatTheyThink, the Print CEO Forum will feature a wide range of industry experts who will share practical insights on what top-performing firms are doing to generate superior results in today's tough new market reality.  You'll gain crucial information from the experiences of top-performers that will be valuable in building your own successful future. The program will also point out the highlights of Print 09, to optimize your time during the show.

Moderated by Bob Rosen, author of The Graphic Arts CEO, the program includes such well-known names as Frank Romano, Dr. Joe Webb, Barb Pellow, David Zwang and Cary Sherburne.  This expert team will be joined by WhatTheyThink's Adam Dewitz; marketing and advertising expert Bob Lieber, CEO of Original Thought LLC; Cindy Woods; and a panel of top-performing print service providers who have put new ideas to work in building their businesses.

The Print CEO Forum will also include highlights of Print 09, North America’s largest printing trade show being held at Chicago’s McCormick Place through September 16^th.  “By adding Print 09 highlights to the program,” added Randy Davidson, President of WhatTheyThink, “we will be assisting owners and managers of printing businesses in making their show visit more productive, especially in light of what they will have learned during the Forum.”

More information about the event, including a complete agenda, can be found by visiting http://PrintCEOForum.com or by emailing [email protected].

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. WhatTheyThink also hosts webinars and live events that are timely and relevant o today's busy industry executives along with consulting and speaker services that leverage a talented pool of writers and industry analysts.

WhatTheyThink consists of flagship site WhatTheyThink.com, discussion forum site PrintPlanet.com, and industry blog PrintCEO.com.