October 21, 2008 - NowDocs, the provider of the NowPrint web-to-print platform, has promoted Jennifer Matt to the role of President. Ms Matt joined NowDocs in March of 2007 and most recently had global sales and marketing responsibilities. Ms Matt has spent the last 15 years exclusively in the field of web-to-print, initially with a joint venture between Adobe – Kinko's in the early 90's and today leading NowDocs as a provider of SaaS (software as a service) web-to-print technologies for print providers of all sizes.

"I joined NowDocs because I wanted to lead a company who is 100% web focused and whose technology architecture can support where printers need to go to stay competitive."

Ms Matt started her career in print production with Kinko's Corporation in the early 90's. Jennifer was instrumental in Kinko's transition from analog to digital; she ran some of the most profitable Kinko's locations in the network. "Even though I've worked intimately with six different technology approaches to web-to-print, by far my most valuable experience was running a successful printing business – this grounds me and influences my approach to web-to-print more than anything else."

Since her tenure with Kinko's Ms. Matt toured the web-to-print technology market, working on solutions ranging from pure variable data applications (printChannnel.com), reverse auction sites (Servador), ad hoc document submission (WebPrint.com), and prior to NowDocs at EFI in Product Management and Marketing for their web product. Ms. Matt will lead NowDocs continued success in the US as well as its expansion into both the European and Asian markets.