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GMC to Exhibit New Personalization Tools at Drupa

Tuesday, April 01, 2008

Press release from the issuing company

March 31, 2008 – Düsseldorf, Germany and Appenzell, Switzerland- GMC Software Technology, the standard in personalized communication, will be demonstrating the latest concepts and marketing techniques for personalized print and electronic communications on their stand - 08B/C23 - at Drupa.

These will include new tools for personalisation in transactional, transpromo, direct mail and customer correspondence, including multi-media integrated marketing campaigns. Full details will be announced early in May.

In March of this year, GMC's PrintNet software was voted Technology Application of the Year by Xplor International. In 2007, PrintNet was acclaimed Best Product of the Year in the 'variable data software' category by the European Digital Press Association (EDP). PrintNet is widely used around the world across a range of industries including financial services, banking, insurance, telecommunications, direct marketing, and commercial prining.

 

 

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