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GOA Announces Additions to Staff

Wednesday, July 02, 2008

Press release from the issuing company

Orlando - July 1, 2008 - Graphics of the Americas (GOA) 2009 is pleased to announce the addition of two seasoned professionals to its team. David Miller has joined GOA as Operations Manager in charge of all trade show operations. Also, Beth Mendez (pictured right) is a new Sales and Advertising Account Executive, responsible for booth, banner and print advertising sales as well as marketing support for attendee promotions.   Both report to Sarah Patt-Pronek, Vice President and Trade Show General Manager for the Printing Association of Florida/Graphics of the Americas.
GOA 2009 is the 34th annual event being held February 26-28, 2009 at the Miami Beach Convention Center. In 2008, the print industry's second largest annual combined exposition and educational event in the U.S. drew 22,000 visitors from 78 countries.
"Both David and Beth are top-notch professionals with a strong track record in meeting customer needs. They join an already stellar team to support our numerous exhibitors, sponsors and attendees, especially as more of them are signing on earlier than before," says Patt-Pronek.
David Miller Bio
Miller has 20 years of exposition management experience. Prior to joining GOA he was Manager, Exhibits and Sponsorships for the Technology & Maintenance Council of the American Trucking Association, where he sold and managed the 900-booth exposition. Before that he was head of Miller Management, providing convention and exposition logistical and operations support to several associations and service contractors prior to and during critical convention schedules.
In his career, Miller has also held exposition management positions with organizations including: International Association of Amusement Parks and Attractions, where he managed all operational functions for the largest amusement park show in the world; Association for Information and Image Management (AIIM), where as Exposition Manager he provided all sales and operations for the show. Miller was also with the Washington (DC) Convention Center as Senior Account Executive providing professional support to clients for trade shows, conferences, seminars and public events; and Trade Associates, Inc., where in the role of Exposition Manager he was responsible for all aspects of planning and production for eight expositions annually.
David Miller can be reached by email: dmiller@pafgraf.org or by phone: 407-240-8009 or 800-331-0461, ext. 111.
Beth Mendez Bio
Mendez is a veteran sales and marketing professional with over 20 years experience. Her extensive background includes directing and managing sales and marketing programs for Ultimate Franchise Systems, Inc. While there, Mendez planned the annual trade show and convention for franchisees, including exhibit booth sales and vendor sponsorships.
Prior to joining PAF/GOA, Mendez has worked at companies including: InterFoods of America as marketing manager; Central Florida Family Magazine as an advertising representative; and WMFE-CH 24 and 90.7 FM, where she was an Account Executive/Director of Marketing. She began her career at the Akron Beacon Journal (OH) where she was Major Account Representative and Research Manager.

Mendez is a graduate of the University of Akron. 
Contact Beth Mendez by email: bmendez@pafgraf.org or phone:  407-240-8009 or 800-331-0461, ext. 135.




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