EFI Digital StoreFront 3.0 Sees Rapid Customer Adoption
Tuesday, September 11, 2007
Graph Expo - Chicago - Sept. 10, 2007- EFI, the world leader in customer-focused digital printing innovation, today announced it has had the most successful launch of its leading web-to-print platform, EFI Digital StoreFront 3.0, in the history of the product, with adoption taking place throughout North America, Europe and Asia even in advance of the official launch of the international version. As of today, Digital StoreFront is now available for shipment in all 13 supported languages. The solution is on display in booth 3000 at Graph Expo (Sept. 9-12, McCormick Place).
Digital StoreFront (DSF) provides EFI customers with an intuitive e-commerce interface and powerful back-end automation. The recent enhancements to the product included a completely redesigned and highly customizable user interface, easier and faster web-based administration, new VDP choices, and hundreds of new features across the entire system. The languages now supported are US English; UK English; French; Italian; German; Spanish; Dutch; Norwegian; Swedish; Danish; Brazilian Portuguese; Japanese; and Chinese.
Already in use at more than 2000 locations - leading the way worldwide in this category of product offering - DSF enables print service providers to create a unique, loyalty-building user experience for their customers, allowing them to easily navigate through a full suite of print products and services all in one place, including personalized print items and managed catalogs. Print buyers can shop, specify, proof and buy print products using familiar e-commerce tools. Inside the print operation, DSF acts as an on-ramp to the digital production workflow and print management systems, reducing manual data entry, decreasing the likelihood of print errors, and reducing labor costs.
Bennett Graphics is one of Georgia's premier commercial sheet-fed and digital printers. David Bennett, president, said: "Using Digital StoreFront makes it easier for customers to do business with us, while enabling us to better manage our production workflow - with integration to the Fiery and our Hagen system. With DSF 3.0, the web site has become comparable to the web's most popular business-to-consumer (B2C) sites, in terms of its graphically rich look and ease of use. All told, that's an important breadth of functionality that other web-to-print offerings can't match."
The solution's international appeal continues to grow. Canon Europe has been successfully offering Digital StoreFront to their customers for several years, and is the leading European distributor with installations across Europe.
"There is growing adoption of web-to-print in Europe as print providers seek new ways to increase service levels, reduce costs and gain competitive advantage. As one of the leading platforms, we expect great continued success with EFI Digital StoreFront," said Antony White, European Solutions Professional of Canon Europe. "The newly enhanced DSF has been very well received by our account managers, solutions business consultants and most importantly, our customers in many countries. The availability of the software in 'local' language is a further enhancement which is proving to be an important differentiator for us in the European market."
Based in Ljungby, Sweden with more than 2,000 employees, Strålfors is an IT-focused business-to-business company with a print heritage, providing total solutions within the field of information transfer. Strålfors can handle more than 373 million pieces per year with production facilities at five sites in Scandinavia.
"Digital StoreFront has been a key part of our business strategy for printing marketing communications with our digital presses since the day it went live, and we now have three sites deployed in Scandinavia with five installations handling thousands of jobs per day and increasing rapidly," said Tommy Morin, team manager/senior project manager at Strålfors. "The local language support is critical to our customers' success, particularly with the high-volume of VDP work they produce."
Chuck Gehman, director of product marketing, EFI Advanced Professional Print Software (APPS), said: "The most recent upgrade to DSF included hundreds of customer-requested enhancements, and now we're able to meet the needs of our growing global customer base with diverse language offerings. We're proud of the fact that DSF supports the most language choices of any web-to-print product, as well as many other unique features, including a choice of leading VDP solutions."