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New Océ ColorStream 10000 Offers Exceptional Color Quality Designed for Graphic Arts Industry

Press release from the issuing company

September 10, 2007 - CHICAGO - Océ, a global leader in digital document management and delivery, announces the worldwide debut of the Océ ColorStream? 10000 continuous feed, full-color digital press at GRAPH EXPO. Developed specifically for the Graphic Arts market, the new Océ ColorStream 10000 press (www.oceusa.com/flexibility) delivers full-process color with the quality levels required to meet virtually every color requirement.
Demonstrating Océ digital color leadership, the 172 images per minute (ipm) Océ ColorStream 10000 press can power through over five million full-color, letter-size images a month, making it one of the world's fastest toner-based full color presses. The heavy-duty continuous feed capacity can easily absorb the volume of multiple cut-sheet color printers. As a result, operations can consolidate their resources into fewer but more productive color devices with higher quality. With monochrome jobs running at 852 ipm and jobs that mix color and monochrome pages, the duty cycle goes even higher, providing the flexibility customers require.
"The introduction of the Océ ColorSteam 10000 demonstrates yet another area where Océ is leading the industry by taking color printing beyond the ordinary," said Jan Dix, Executive Vice President, Océ Digital Document Systems. "As the first digital color press in its class designed for the Graphic Arts environment, the Océ ColorStream 10000 defines a new category for full-color digital printers. The combination of high quality full-color and monochrome flexibility, continuous feed productivity, dynamic pricing, and production speeds opens new opportunities for digital color applications in the Graphic Arts marketplace."
The toner-based Océ ColorStream 10000 is designed to deliver the high quality color that Graphic Arts professionals expect. Further value comes from built-in Océ GraphicArts dot modulation for brilliantly sharp reproduction of both black and white and color images. Applications are enriched with crisp graphics and smooth gradations for line art, illustrations and photos. The imaging technique changes the dot size to achieve precise Graphic Arts quality. For completely controllable, customizable black and white output, Océ FlexiDark technology allows optical density to be adjusted according to the requirements of the application, while maintaining even coverage and perfect consistency. The tight continuous feed paper web ensures total media control and excellent registration on every printed document.
Representing a milestone in the evolution of the Océ color strategy, the Océ ColorStream 10000 system extends the Océ Job Appropriate Color concept to include full-process color for the Graphic Arts market. "With Océ Job Appropriate Color, customers can choose from a complete line of color products that deliver just the right amount of color at the right price point based on business objectives and the requirements of each job, " said Mal Baboyian, President, Océ North America, Inc. Commercial Printing Division. "As customers embrace the value of Job Appropriate Color, the new Océ ColorStream 10000 system meets their needs at the higher end of color applications, while providing a solution for excellent spot and monochrome output as well."
Expanding Opportunities for Color Work
This full-color workhorse meets all the requirements of the Graphic Arts market for quality, productivity and cost. It lets print professionals respond to expanding requirements for high quality color, including the popular personalized applications that are fueling growth in the commercial printing industry. The Océ ColorStream 10000 can easily handle jobs that weren't previously affordable or even possible on one system, such as printing the first few pages of a document in color and the next 50 pages in black and white. Graphic Arts professionals can now maximize their investment in color devices by also generating revenue from top quality, cost-effective black and white and highlight color jobs.
The system can print on almost any stock, from lightweight media to newspaper to heavy and glossy paper. Océ PRISMA? software complements the Océ ColorStream 10000 with pre-press capabilities, document design, interoperability, and output and job management for highly productive Graphic Arts workflow. In Booth 655 at GRAPH EXPO, the Océ ColorStream 10000 a variety of bi- and multi-level black-and-white images and fifteen different four-color images.
Dynamic Pricing Supports Job Appropriate Color Printing
With dynamic pricing, a single Océ ColorStream 10000 prints full color at its appropriate cost and monochrome output at black and white speeds and costs. The black-to-full-color digital printer has the ability to change speeds and costs automatically, on demand, per application, and within an application. Dynamic pricing guarantees cost-effective Job Appropriate Color printing driven by application requirements, and not dictated by technology.
Early shipments of the Océ ColorStream 10000 are expected in the first quarter of 2008.

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