ROCHESTER, N.Y., Dec. 13 - Aaron Paul Lazar, a mystery novelist and Senior Electrophotographic Engineer at Kodak is the latest Print Ambassador recognized on Kodak's website dedicated to the many uses and benefits of print, www.printambassador.com. Lazar is also the subject of a video on the site that explores the power of print as it relates to his own experiences.
"Being an ambassador for print, to me, means that you want to engage, motivate and inspire people to either purchase print or use print in some way in their lives," said Lazar. "I'm honored to be recognized with this award and plan to continue with my passion for mystery and the written word."
Print Ambassadors are selected for their enthusiasm and efforts in promoting print as a vital communications medium. Nominations for Print Ambassadors can be made on the Print Ambassador website.
Designed to highlight the innovative approaches for using print to reach consumers with highly targeted, relevant messages, Printambassador.com provides visitors with market research, customer testimonials, return on investment studies, examples of highly successful print campaigns, and a list of print industry events. A section called "Find a Printer" connects marketers with print providers in their area that meet their production needs. As another feature, visitors can also "Ask the Experts" to receive advice from Kodak professionals to execute a print campaign.