Carlstadt, NJ, December 5, 2007 -  Pictorial Offset Corporation, the largest privately-owned, single-facility commercial printer in the United States, partnered with Print Buyers Online.com and Pantone, Inc. to host a free Lunch & Learn Event on Pantone's new Goe Color System at the Hotel Palomar in Washington, D.C. on Friday, November 30, 2007.
The event was a huge success with business executives from the metro D.C. area, who showed their curiosity to learn about the introduction of the new color system and the impact it will have on those involved in specifying colors through this dramatic change, by turning out in large numbers.
Pantone's Buzz Apostol, Vice President of Sales & General Manager, Americas, highlighted products that will aid in assisting the printed reproduction of brand colors and discussed ways to increase knowledge for effectively managing color for both digital and print campaigns.
With such an enthused and interested audience, challenging questions were asked and concerns expressed during Pantone's presentation, allowing Apostol to share his expertise and optimism for the application of the new Goe color system.