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Printable Technologies FusionPro Users Forum Passes 1400-Member Milestone

Monday, December 03, 2007

Press release from the issuing company

November 30, 2007 -- Today, Printable Technologies®, Inc., a leading provider of Integrated Marketing, Web to Print, and Personalized Direct Marketing Solutions, announced that membership in the FusionPro Users Forum has exceeded 1400 members. "In late 2005 it was clear to us that printing and marketing service companies were finding it difficult to adopt variable data printing solutions. Design source limitations confined designers to one document design tool; a tight link between design and production required a pre-selected production workflow; and document composition applications were expensive," said Coleman Kane, President/CEO, Printable Technologies. "We drastically cut the price of FusionPro Desktop and the market has made it clear that we made the right move; and participation in the User Forum reflects the interest of the user community." In just two years, the FusionPro Users Forum has become the "go to place" for users of the suite of FusionPro products. The dynamic community provides peer support for questions ranging from "How do I return a variable graphic based on a field value?" to "How do I reference a second database file and perform a relational cross-reference lookup?" "The FusionPro Users Forum is an invaluable tool to our customers. With basic product questions from new users through extremely advanced VDP workflow discussions, the forum addresses the needs of our entire user community," said Mark Hilger, Senior Product Manager, Printable Technologies. "Customers consistently tell us that this is one of the best support resources we offer for our VDP products, so we are happy to continue to both promote and support its use for all of our customers." The FusionPro Product Suite FusionPro Desktop - the leading VDP solution - incorporates design, data definition, and document creation in one package. FusionPro Server is the core VDP composition engine in the FusionPro suite of VDP solutions. FusionPro Direct automates high-volume VDP document composition workflow, accepts VDP composition requests from FusionPro Desktop, and routes, schedules, and executes the document composition on a separate server. FusionPro Live allows for rich online editing of FusionPro VDP templates within a web browser interface. FusionPro Web - capable of merging form data, database files, and images online - simplifies the process of creating, ordering, proofing, and processing variable data print jobs. FusionPro Links - a powerful data-driven direct mail solution with personalized URLs and microsites. About Printable Technologies Printable Technologies is a world leader providing Integrated Marketing Solutions including Cross Media Variable Data Publishing (VDP), One to One Marketing Campaigns, and Web to Print solutions, to corporate enterprises, creative agencies, and the graphic arts industry. The FusionPro VDP solution suite - consisting of desktop, online, and server-based VDP applications - is used to manage dynamic cross-media campaigns consisting of variable text and images, perform high-speed data merge, and generate production-ready output data streams. The complete marketing campaign execution and tracking solution from Printable Technologies - FusionPro Links - consists of a powerful data-driven direct mail solution with personalized URLs, and microsites. The FusionPro Web marketing collateral management system delivers online ordering and e-commerce, mail list purchase and management, versioned and variable documents, job submission, and file transfer. Software as a Service (SaaS) solutions from Printable Technologies integrate with CRM and sales force automation systems, ERP solutions, content management systems, and production workflows from Hewlett-Packard, Canon, Xerox, Kodak, and Xeikon. More than 1,700 corporate customers use solutions from Printable Technologies to serve over 400,000 end users; more than 100 of the Fortune 500 offer desktop access to Printable Technologies products. With solutions powered by Printable Technologies, users can move smoothly from a powerful variable data publishing solution on the desktop to web-based and server-based solutions that can be customized for any sized organization.




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