Feb 25 2008 - Polestar Applied Solutions is strengthening its mailing services business with the appointment of new executives to its team, following its recent £1.4m investment to underpin its digital colour and cross media offering.

Joining the business as Mailing Services Director and Business Manager respectively are Simon Leeder, formerly Sales Director for St Ives Direct, and Andrew Pearson, from Philip Myers Press but with experience also gained at K2 and John Blackburn.

Already on board is Keith Renwick. Keith, who has joined from K2, is Cheshire-based and will use his wealth of experience to look after the company’s northern customers.

Tim Smith, Polestar Applied Solutions Category Director, says: “These appointments will help to develop our transactional and mailing services further, in conjunction with recent investments within the sector. Each brings a breadth of knowledge and expertise across several key areas and I welcome them all on board, to play their part in supporting and driving the business forward.”